Explore Our Case Studies
Strategic Management
ASEAN - Strategic Growth in Science, Technology, and Innovation
By Dr. Mandy Mok KIM MAN | University of Reading, UK, 06 Dec 2024
Business Ethics
AI in the Workplace - Balancing Productivity and Responsible Use at ContentEdge Learning
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 11 Nov 2024
Innovation Management
Think Global, Design Local – Canva’s Glocalization Strategy in the Digital Design Space
By Mishell ALBORES | Nikkei BizRuptors, 06 Oct 2024
Global Expansion
Max’s Restaurants - Navigating Global Expansion and Local Adaptation
By Dr. Leveric T. NG | Ateneo Graduate School of Business, The Philippines, 28 Aug 2024
Business Ethics
Me, Myself and AI – Navigating the Complexities and Responsible Use of AI in Education
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 26 Aug 2024
Business Ethics
A Prescription for Ethics – The Case of Bell-Kenz Pharma
By Dr. Leveric T. NG | Ateneo Graduate School of Business, The Philippines, 15 Jul 2024
Strategic Management
Turning the Tide – Leadership Decisions in Times of Financial Distress at Phoenix Petroleum
By Dr. Leveric T. NG | Ateneo Graduate School of Business, The Philippines, 25 Apr 2024
Global Expansion
Tim Hortons Goes Global – Heterogenous Market Entry Strategies in Asia
By Prof. Dr. Artie NG | Centre for Sustainable Business, International Business University, Canada, 19 Apr 2024
Marketing
Mabuhay from Jollibee - An Emotional Branding Communication Strategy for the International Market
By Dr. Gita GAYATRI | Universitas Indonesia, 14 Dec 2023
Supply Chain Management
Jollibee - Revolutionizing Supply Chain and Logistics with Digital Transformation
By Associate Prof. Dr. Andrei KWOK | Monash University Malaysia, 07 Dec 2023
Global Expansion
Toyota - The Giant’s Intentions To Bring EVs Into Southeast Asia Market
By Prof. Shige MAKINO | Kyoto University Graduate School of Economics, Japan, 23 Oct 2023
Business Ethics
2GO - The Case of Overstated Profits and Understated Losses
By Dr. Leveric T. NG | Ateneo Graduate School of Business, The Philippines, 22 May 2023