Explore Our Case Studies

Marketing
Gojek - Indonesia’s Super App and Power of the Motorbike
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 07 Feb 2025

Innovation Management
Bukalapak - To Overcome or To Succumb as One of the First Movers
By Dr. Pietro BORSANO | Chulalongkorn School of Integrated Innovation, Thailand, 29 Jan 2025

Strategic Management
ASEAN - Strategic Growth in Science, Technology, and Innovation
By Dr. Mandy Mok KIM MAN | University of Reading, UK, 06 Dec 2024

Leadership
PT Kereta Api Indonesia - Service Transformation: Making Intangibles Tangible
By Dr. Nila Armelia WINDASARI | Institut Teknologi Bandung, Indonesia, 18 Nov 2024

Business Ethics
AI in the Workplace - Balancing Productivity and Responsible Use at ContentEdge Learning
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 11 Nov 2024

Family Business
SeriWeave Textiles: The Expansion of a Family Entrepreneurship
By Dr. Jesrina Ann XAVIER | Sunway University, Malaysia, 12 Oct 2024

Business Ethics
Me, Myself and AI – Navigating the Complexities and Responsible Use of AI in Education
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 26 Aug 2024

Global Expansion
AEON Indonesia - The Truth about Entry Strategies for Growing Markets
By Prof. Tetsuya USUI | Gakushuin University, Japan, 25 Jun 2024

Strategic Management
Beam Mobility - From Disruption to Cooperation for Innovative Urban Solutions Across Borders
By Dr. Tsu-Jui CHENG | National Cheng Kung University, Taiwan, 14 May 2024

Sustainability
Semen Indonesia Group (SIG) - The Challenge of Sustainability Commitment and Strategy
By Asst. Prof. Mochammad Thanthowy SYAMSUDDIN | Universitas Airlangga, Indonesia, 10 Apr 2024

Strategic Management
Grab - Navigating Tomorrow with Strategic Decision-Making
By Prof. Toru YOSHIKAWA | Waseda University, Japan, 03 Apr 2024

Strategic Management
PT Pos Indonesia (Persero) - Forever Sleeping Giant?
By Asst. Prof. Mochammad Thanthowy SYAMSUDDIN | Universitas Airlangga, Indonesia, 17 Nov 2023

Marketing
The Power of Skincare by Science and Going Viral - Skintific's Country of Origin Enigma
By Dr. Gita GAYATRI | Universitas Indonesia, 08 Nov 2023

Marketing
The Journey of Marketplace Ecosystem - The Story of Tokopedia
By Dr. Gita GAYATRI | Universitas Indonesia, 27 Oct 2023

Global Expansion
Toyota - The Giant’s Intentions To Bring EVs Into Southeast Asia Market
By Prof. Shige MAKINO | Kyoto University Graduate School of Economics, Japan, 23 Oct 2023

Marketing
Mixue - Sweetening Up The World From Bubble to Sustainable
By Dr. Gita GAYATRI | Universitas Indonesia, 29 Jun 2023

Marketing
Kopi Kenangan - The Memories as a Power to Move On and Expand?
By Dr. Gita GAYATRI | Universitas Indonesia, 20 May 2023