Vietnam Trail Series - Approaching Tourism from a Different View
Vietnam Trail Series by Topas is a series of races that offer runners the opportunity to explore the diverse and stunning landscapes of Vietnam. Let's discover how it has impacted local communities through a different angle of approaching tourism!
At a glance
Country
Vietnam
Launched
2013
Parent Company
Topas Explorer Group (Denmark)
Abstract
The abstract of the case study examines the Vietnam Trail Series (VTS) approach to tourism, highlighting its positive impacts on destinations, participants, and stakeholders. It explores how VTS combines sport, nature, and culture through trail running events in various locations across Vietnam.
The case study details VTS's efforts to promote sustainable and responsible tourism. VTS partners with local communities, NGOs, and environmental organizations to minimize the environmental impact of the races and give back to the communities.
Looking ahead, VTS plans to expand to new locations, attract more domestic and international runners, and enhance the race experience. The marathon series remains committed to its core values of adventure, quality, and sustainability.
Disclaimers:
(1) Regarding Case Study Content: This case study is based mainly on secondary data and analysis of publicly available information unless otherwise stated, and is intended solely for educational purposes. Any opinions expressed by the author(s) are designed to facilitate learning discussion and do not serve to illustrate the effectiveness of the company. Additionally, banner images and logos used in the case study are intended for visualization in an educational setting and it is not used to represent or brand the company. For any dispute regarding the content and usage of images and logos, please contact the team.
(2) Regarding University Affiliation and Titles of Authors: The university affiliation and titles of author(s) seen in the case study is based on their affiliation and title during the time of publication. It may or may not represent the current status of said author(s).