Atomis - A Multifaceted Startup Reimagining Gas as a Service
Atomis has a Nobel-worthy technology of making gas more portable in solid form. With this technology, what business model is best to innovate and create new value for society?
At a glance
Founded in
2015
Country
Japan
Industry
Materials & Energy
Key Technology
Porous Coordination Polymers (PCPs)
Abstract
Atomis, a Japanese startup, has harnessed the groundbreaking potential of porous coordination polymers to revolutionize the gas industry. This case study examines how Atomis has built a multifaceted business around its Nobel-worthy technology, enabling gas to be stored and transported in solid form. Led by CEO Daisuke Asari, Atomis has evolved from a materials-focused business to exploring innovative applications such as lightweight gas containers integrated with IoT capabilities.
Atomis' strategy involves balancing its identity as a materials company with its aspiration to become a service provider facilitating energy distribution. This duality is evident in its exploration of a model that connects energy producers and users through efficient supply chains, particularly focusing on renewable energy sources like methane gas. Methane's dual role as an abundant energy source and a potent greenhouse gas aligns with Atomis' environmental goals, positioning the company as a pioneer in the sustainable energy transition.
As Atomis navigates challenges like high production costs and industry resistance, it adopts a diversified approach to mitigate risks and ensure scalability. The company's trajectory highlights its ambition to redefine the energy landscape while fostering sustainable solutions. This case invites readers to analyze Atomis' strategies, evaluate its business models, and consider its potential impact on the global energy market.
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