Explore Our Case Studies
Crisis Management
Crisis in the Classroom: Managing an Abrupt Digital Shift in a Higher Education Institution
By Asst. Prof. Ambreen JABEEN | The University of Lahore, Pakistan, 03 Feb 2026
Supply Chain Management
Pizza Makers: Transportation and Distribution Decisions for Growing Demand
By Lec. Khawaja Ayaz AHMAD | The University of Lahore, Pakistan, 03 Dec 2025
Business Ethics
Do Luxury Brands Engage in Excessive Profiteering?
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 25 Aug 2025
Supply Chain Management
Tackling Citrus Export Decline: Strategies for National Fruit Processing Factory
By Prof. Dr. Rabeeya RAOOF | The University of Lahore, Pakistan, 18 Aug 2025
Family Business
Olfresh – The Fight for Market Share in Pakistan’s Beverage Industry
By Dr. Afia KHALID | The University of Lahore, Pakistan, 26 Mar 2025
Marketing
Samajhdaar Maan – Scaling Maternal Empowerment Through Strategic Social Marketing
By Dr. Afia KHALID | The University of Lahore, Pakistan, 23 Jan 2025
Entrepreneurship
Cure Pharma – Legal Insights for New Entrants in Pakistan’s Pharmaceutical Industry
By Dr. Afia KHALID | The University of Lahore, Pakistan, 27 Dec 2024
Business Ethics
AI in the Workplace - Balancing Productivity and Responsible Use at ContentEdge Learning
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 11 Nov 2024
Business Ethics
Me, Myself and AI – Navigating the Complexities and Responsible Use of AI in Education
By Prof. Norlia AHMAD | Kwansei Gakuin University, Japan, 26 Aug 2024
