Explore Our Case Studies

Finance
Hartalega and the U.S.–China Trade War – Managing Foreign Exchange Risk
By Dr. Ken Yien LEONG | Sunway Business School, Malaysia, 24 Oct 2026

Crisis Management
U.S. Investment Bank in Japan – Currency Risk Management in Foreign Branch Relocations
By Prof. David NICHOLS | Aoyama Business School, 02 Sep 2026

Crisis Management
easypaisa: How Far Should a Digital Bank Go in Serving Underserved Customers?
By Dr. Mudeer Ahmed Khattak | Sunway Business School, 14 Jun 2026

Finance
The Constraint That Wasn't There: Reading the Right Lever at a Bursa-Listed Engineering Group
By Senior Lec. Dr. Noman ARSHED | Sunway University, Malaysia, 19 May 2026

Finance
Evaluating Farm Fresh - Financial Performance and Investment Potential in Malaysia's Dairy Industry
By Lec. Caroline Y.L. YAP, Principal Teaching Fellow | Sunway Business School, Malaysia, 15 Apr 2026

Finance
Oriental Kopi – Assessing Investment Potential in Malaysia's Coffee Market
By Lec. Caroline Y.L. YAP, Principal Teaching Fellow | Sunway Business School, Malaysia, 22 Sep 2025

Economics
Navigating Currency Risk – The Impact of Black Monday 2024 on Yen Carry Trades and Bank FX Exposures
By Dr. Ken Yien LEONG | Sunway Business School, Malaysia, 29 Aug 2025

Finance
Evaluating 99 Speedmart – Financial Performance and Investment Potential in Malaysia’s Retail Market
By Lec. Caroline Y.L. YAP, Principal Teaching Fellow | Sunway Business School, Malaysia, 28 Feb 2025

Finance
Financial Insights into Asia's EV Competitors – The Case of Tesla
By Lec. Caroline Y.L. YAP, Principal Teaching Fellow | Sunway Business School, Malaysia, 08 Aug 2024
